SKU: 80077087867

Product Management for Dummies

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Description

Product Management for DummiesYour one stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job or simply aspire to break into a new role Product Management For Dummies gives you

Your one-stop guide to becoming a product management prodigy

Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America--yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job--or simply aspire to break into a new role--Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro.

From defining what product management is--and isn't--to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more.

  • Create a winning strategy for your product
  • Gather and analyze customer and market feedback
  • Prioritize and convey requirements to engineering teams effectively
  • Maximize revenues and profitability

Product managers are responsible for so much more than meets the eye--and this friendly, authoritative guide lifts the curtain on what it takes to succeed.

Binding Type: Paperback
Publisher: For Dummies
Published: 01/24/2017
ISBN: 9781119264026
Pages: 384
Weight: 1.10lbs
Size: 9.20h x 7.30w x 0.90d

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SKU: 80077087867

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Alyssa McDonald
Port Orchard, US
★★★★★ 4
Size and quality
Size: XX-Large, Color: Light Grey Heather/Navy/White
Well made, quality fabric, but ran a bit small.
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Reviewed in the United States on January 3, 2026
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J G
Phoenix, US
★★★★★ 5
Sweet tees!
Size: X-Small, Color: Terracotta/Tiger Faces/Yeti, Size: X-Small, Color: Terracotta/Tiger Faces/Yeti
soft and really cute t shirts. I bought some for my eldest son but then quickly ordered a set for my youngest son. They have been so excited to match. I feel like they shrunk a bit or maybe the sizing is off for my boys. I don’t know that they would fit past this summer. I love the fact that they are 100% cotton- win in my book!
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Reviewed in the United States on July 15, 2025
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Darshan Yadav Venkatesh
Grantham, US
★★★★★ 5
Good quality tshirt
Size: XX-Large, Color: Beige/Sage Green/Pastel Yellow
Good quality fit is perfect
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Reviewed in the United States on April 25, 2026
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tatumsmom
Chelsea, US
★★★★★ 5
Great shirts!!
Size: Small, Color: Beige/Sage Green/Pastel Yellow
Great quality, true to size, soft, washes well, doesn’t shrink. Definitely will buy again!
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Reviewed in the United States on December 17, 2025
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George
Natrona Heights, US
★★★★★ 5
Good basic shirts for regular wear
Number of Items: 2, Color: Black, Size: X-Large
I bought these for exercise recently and they’ve been really noice. The cotton feels thick but not too heavy, and after a few washes the color hasn’t faded much at all. They run a bit big -just feels a bit loose, but thats pretty comfy and actually nice since it circulats air nicely Heres some pros and cons for ya. Pros: Nice heavy cotton, not thin like some other brands Holds color pretty good after washing 2 pack is good value Cons: Sizing runs a little big Shrinks a bit in dryer if you use high heat Overall solid everyday tshirts for casual wear and stuf- nothing fancy but they do the job and feel like they’ll last longer than the most ones i feel.
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Reviewed in the United States on August 21, 2025

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