SKU: 54963816644

Competing Against Luck: The Story Of Innovation And Customer Choice

Sale price$71.10 Regular price$79.00
Save 10%

Pay in installments of $19.75 with ShopPay, AfterPay and Klarna

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Jul 20 - Jul 25

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Competing Against Luck: The Story Of Innovation And Customer ChoiceCompeting Against Luck: The Story Of Innovation And Customer Choice The foremost authority on innovation and growth presents a path breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow? How can they create products that they are sure customers want to buy? Can

Competing Against Luck: The Story Of Innovation And Customer Choice

The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Harvard Business School professor Clayton Christensen has the answer. A generation ago, Christensen revolutionized business with his groundbreaking theory of disruptive innovation. Now, he goes further, offering powerful new insights. After years of research, Christensen has come to one critical conclusion: our long held maxim-that understanding the customer is the crux of innovation-is wrong. Customers don't buy products or services; they 'hire' them to do a job. Understanding customers does not drive innovation success, he argues. Understanding customer jobs does. The 'Jobs to Be Done' approach can be seen in some of the world's most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few.But this book is not about celebrating these successes-it's about predicting new ones. Christensen contends that by understanding what causes customers to 'hire' a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they'll pay premium prices to bring into their lives. Jobs theory offers new hope for growth to companies frustrated by their hit and miss efforts. This book carefully lays down Christensen's provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world-and, most importantly, how not to squander the insights it provides.

SPECIFICATIONS:

Author:Clayton M. Christensen, David S. Duncan, Karen Dillon, Taddy Hall - Клейтон М. Кристенсен, Дэвид С. Дункан, Карен Диллон, Тадди Холл

Publisher:HarperCollins Publishers

Language:English

Publication Date:2016

Number of pages:288 pst

Format:Hardcover

Width:152 mm / 6'

Height:229 mm / 9'

Weight:476 g

ISBN:9780062435613

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 54963816644

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.2 ★★★★★
Based on 24 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
T
Verified Purchase
Travis H
Phoenix, US
★★★★★ 5
Cute, Squeaky, and So Much Fun — Perfect Little Loofa Toy
Style: Plush Surprise Color, Size: 6"
The Multipet Original Loofa Dog plush (6”) has been a huge hit. It’s super cute in person, and the random color is a fun surprise. For a plush toy, the durability has been better than expected. It’s held up well to regular play, and the seams have stayed intact. Chewability is solid for light-to-moderate chewers—my dog loves chewing and carrying it around, but it’s still a plush toy, so it’s not meant for aggressive shredders. The squeak is loud enough to keep my dog interested without being obnoxious, and it still squeaks consistently. It’s also really fun for dogs because it has a bit of bounce when tossed, so it’s great for indoor fetch and pouncing. Soft, adorable, and entertaining—easy 5 stars.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 7, 2026
T
Verified Purchase
TB
West Palm Beach, US
★★★★★ 4
My dog’s favorite soft toy!
Style: Plush Surprise Color, Size: 12", Style: Plush Surprise Color, Size: 12"
My dog loves these toys! We will get a replacement for him every couple months or so because these are his favorite. The squeaker is his arch nemesis and it’s always his main priority to get that first. The material is very soft so he likes to lightly chew on it when he gets anxious or excited, only negative is that it does tear easy but there’s not a lot of stuffing so it’s not a big mess to clean. Definitely recommend to puppies and dogs that don’t annihilated their toys.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 26, 2026
D
Verified Purchase
D.G.
Waukegan, US
★★★★★ 5
Puppy and price approved!
Style: Latex Surpise Color, Size: 6"
Great cheap little dog toys! Our 11 month large breed 90lb puppy loves to toss these around and squeak them between his teeth.. they eventually break down but that’s okay, at the low price of a couple to a few dollars each they make it affordable. They put some stuffing inside so it makes it slippery when our pup is nibbling on it. Funny enough these last longer than much more expensive toys that claim more durability! In 8 months we’ve gone through 2. That’s pretty good! Not chew resistant, but the latex offers a texture and squeak that I find makes our puppy go easier on them. Cute and easily packable.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 2, 2026
J
Verified Purchase
J. G.
Port Orchard, US
★★★★★ 3
Lab tested. Lab approved.
Style: Plush Surprise Color, Size: 24"
My two Labradors make quick work of these. They love them. But Not very durable. Stuffing everywhere.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 21, 2026
M
Verified Purchase
M. G. Dolan
Cuba, US
★★★★★ 5
Our dog loves them
Style: Latex Surpise Color, Size: 6"
Not for every type of dog, but our dog LOVES these things. Try one and see how it goes. They are cheap, so no great loss if your dog doesn't like it, But if it does, you'll have a great time with them. Best $3 I could spend
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 20, 2026

recommand products