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Media And Communication Research Methods

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Media And Communication Research MethodsMedia And Communication Research Methods This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research

Media And Communication Research Methods

This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication.

This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.

'This is an accessible and established handbook for students of media and communications research. It is well contextualised historically and conceptually and provides a comprehensive guide to research procedures in the field.' - Tim O’Sullivan, De Montfort University, UK

'This book is an ideal navigation tool for media students voyaging through their research projects. With a vastly changing technological landscape, the second edition deftly updates key methods for both traditional and emerging media...from start to finish this vital toolbox is required reading in my seminars.' - Antonio Lopez, John Cabot University, Italy

'A clear and comprehensive guide to selecting and applying the right tools for the crucial job of studying media and communication.' - Libby Lester, University of Tasmania, Australia

SPECIFICATIONS:

Author:Anders Hansen, David Machin - Андерс Хансен, Дэвид Мачин

Publisher:Bloomsbury

Language:English

Publication Date:2018

Number of pages:324 pst

Format:Paperback

Width:156 mm / 6,1'

Height:234 mm / 9,2'

Weight:496 g

ISBN:9781137528247

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SKU: 63671907205

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I was pleasantly surprised with the quality and fit right out of the package. The cloth has a subtle pattern that gives it an upscale look without being flashy, and overall it feels far nicer than I expected at this price. Jacket: The jacket has a good weight and thickness, so it feels solid and well-made. Sleeve length was perfect right out of the box, which almost never happens for me. The only fit issue was a bit of snugness in the chest and underarm area, but I have broad shoulders and a larger chest, so that’s not unusual. My dress shirt sleeve length is 36.5", so I went with an XXL instead of my usual XL to make sure the sleeves were long enough. That was the right call, because it’s always easier for a tailor to size something down than to try and make something too small work. Aside from a quick tweak in the chest, this could easily be worn straight out of the package. Pants: The pants are noticeably thinner than the jacket and you can kind of see through them, so you’ll want to be mindful when choosing undergarments. That said, the lighter fabric is actually a plus for summer outdoor events or warm indoor venues since it will help keep you cool and comfortable. The flexible waistband made them very comfortable, and the fit in both the waist and length was spot on. For reference, I usually wear 38x32 dress pants and these matched perfectly. Overall: The quality is excellent for the cost. Even with a minor tailoring bill, my total cost to own this tux will still be less than renting one for a single event. I couldn’t be happier with the purchase and wouldn’t hesitate to pick up another.
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