SKU: 7185541827

Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation

Sale price$26.99 Regular price$29.99
Save 10%

Pay in installments of $7.50 with ShopPay, AfterPay and Klarna

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Aug 1 - Aug 6

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total MotivationThe revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures. Too often, great cultures feel like magic. While most leaders believe culture is critical to success, few know how to build one, or sustain it over time. What if you knew the science behind the magica science so predictive and powerful that you could transform your organization? What if you could use cutting edge

The revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures.

Too often, great cultures feel like magic. While most leaders believe culture is critical to success, few know how to build one, or sustain it over time.

What if you knew the science behind the magic—a science so predictive and powerful that you could transform your organization? What if you could use cutting edge psychology to unlock people’s innate desire to innovate, experiment, and adapt? In Primed to Perform, Neel Doshi and Lindsay McGregor show you how to do just that. The result: higher sales, more loyal customers, and more passionate employees.

Primed to Perform explains the counter-intuitive science behind great cultures, building on over a century of academic thinking. It shares the simple, highly predictive new measurement tool—the Total Motivation (ToMo) Factor—that enables you to measure the strength of your culture, and track improvements over time. It explores the authors’ original research into how Total Motivation leads to higher performance in iconic companies, from Apple to Starbucks to Southwest Airlines. Most importantly, it teaches you to build great cultures, using a systematic and sustainable approach.

High performing cultures cant be left to chance. Organizations must create systems that shape and maintain them. Whether you’re a five-person team or a startup, a school, a nonprofit or a mega-institution, Primed to Perform shows you how.

ABOUT THE AUTHORS

Neel Doshi is the cofounder of Vega Factor and co-author of Primed to Perform, published in fall 2015 by HarperBusiness. Previously, Neel was a Partner at McKinsey & Company, founding member of an award-winning tech startup, and employee of several mega-institutions. He studied engineering at MIT, and received his MBA from Wharton. In his spare time, he's an avid yet mediocre woodworker and photographer.

Lindsay McGregor is the cofounder of Vega Factor and co-author of Primed to Perform, published in fall 2015 by HarperBusiness. Previously, Lindsay led projects at McKinsey & Company, working with large Fortune 500 companies, nonprofits, universities and school systems. She received her B.A. from Princeton University, and an MBA from Harvard. In her spare time, she loves investigating and sharing great stories.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 7185541827

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.0 ★★★★★
Based on 5 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
S
Verified Purchase
Sam
West Palm Beach, US
★★★★★ 5
Very sturdy toy
Color: Blue
It’s very sturdy and has a surface and handle that allows a dog to grip on for a good tug. It’s also holding up to my very, very aggressive chewer and she’s 80-90 lbs.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on February 4, 2026
M
Verified Purchase
Mindy Thegreatest
Birmingham, US
★★★★★ 5
Very durable! Great value!
Color: Green
My dog loves this toy, heavy duty, she has not chewed it up yet!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 14, 2026
S
Verified Purchase
S. Carter
New York, US
★★★★★ 5
Great dog toy!
Color: Green
This is my third or fourth purchase of the same toy. My 45 lb super chewer dog loves to chew on this and especially likes to play tug of war. He is very rough on toys and most do not last longer than a few weeks. This toy lasts about 2 years - which is amazing considering my dog plays with it every day. Eventually it breaks in half during a tug of war session, but I don’t consider that a flaw or a problem because we definitely get our money’s worth of playtime! I’m happy to buy a new one every couple of years and I will keep buying it as long as it is available.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 22, 2023
A
Verified Purchase
Ann
Lake Worth, US
★★★★★ 5
Still going strong after three months of Doberman teeth!
Color: Green
This was one of the first toys I purchased for my adopted 4 year old Doberman Pinscher. It has been chewed, and chewed, and chewed some more. This is one of his 3 favorite toys when he has to go in his crate. As of yet there are no significant teeth marks, holes, or missing pieces. It is solid rubber, light weight compared to a similar toy he has, and just the right size to carry around in his mouth. He seems to enjoy the sensation the little rubber nubs have on his gums when he chews it. We have also used this toy to play tug of war and fetch for the same reasons listed but also because the neon green color is easy to see especially if the dog gets distracted and leaves it in the yard. When playing fetch the weight of the toy does not lead to rotator cuff surgery with repetitive throwing on the part of the dog's human! When it gets too dirty and slimy for my tolerance, it is easily washed in the laundry room sink with dish detergent and a sponge always returning to its Spic n' Span original appearance. If and when he chews this one up, I will not hesitate to replace it. Top 3 Likes: -Sturdy, holds up to chewing, used as a crate toy as it poses no threat from dislodged pieces -Bright color aids in finding it outside -Comparatively lightweight, easy to throw, and easy to clean Top 3 Disikes: -Potentially an aggressive chewer could dismantle Only 1 dislike!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 23, 2024
K
Verified Purchase
Kris Raley
Carnegie, US
★★★★★ 1
Cracked and breaking
Color: Green, Color: Green
Not durable
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 28, 2026

recommand products